News - 15-10-2025
Experience Innovation at IFPA Global Produce & Floral Show
Join Rijk Zwaan at the IFPA Global Produce & Floral Show in Anaheim, October 17–18, at Booth 639. We’ll be showcasing a lineup of indoor and outdoor products designed to inspire and elevate your retail offerings.
Indoor Highlights: Peppers, Cucumbers, and Tomatoes That Pop
Step into a world of color with our Palermo peppers, available in red, yellow, orange, and chocolate. We’re also showcasing the Tatayoyo pepper, a tropical, flavorful variety that delivers a delicious experience unlike any other. Our cucumber selection includes the Asian-style WokCue, ideal for stir-fries, and the CEA Gherkin, a fresh market favorite.
Our Fresh Ideas Showcase item: Cherry Tomato Medley
The colorful Cherry Tomato Medley features shades of brown, pink, yellow, orange, green, gold, and cream. Stop by booth 639 to experience nature's candy!
We’re also featuring color grape tomatoes in five hues, the large San Marzano, red cocktail tomato, and a new brown cocktail tomato with rich flavor, offering a great alternative to current varieties.
Outdoor Innovations: Upscaling the Lettuce Category
We’re showcasing whole-head lettuce concepts that bring premium appeal to the market. Discover four Salanova-type lettuces—incised, oak, butter, and gem—in both red and green, along with our mini romaine lettuce varieties. These selections are designed to add versatility and elevate the visual and culinary appeal of your lettuce offerings.
Visit Booth 639 to explore innovative products with Rijk Zwaan!
